I define creativity

 

as being influenced by the individuals, environment and positive vibes that I encounter every day, and transforming that energy into something that is visually and emotionally appealing to a specific audience.

 

Social Links

A peek into my personal life.

Instagram
@samanthacasale

LinkedIn
/in/samanthacasale

Pinterest
/samanthacasale

 

Inspiration + Influences

 

Samantha Casale

Art Director / Graphic Designer / Photo Stylist


Education

THE ART INSTITUTE OF PITTSBURGH
Bachelor of Science Degree / Graphic Design


SKILLS

Concept Development
Photo Styling
Art Direction
Editorial Design
Page Layout
Web Design
Fashion Oriented

Social Media
Typography
Photography
Image Manipulation
Digital Illustrations
Brand Identity
Logo Design

SOFTWARE

Adobe Creative Suite
Microsoft Office


DESIGN
EXPERIENCE

NOVEMBER 2015 - PRESENT
AMERICAN EAGLE HQ / PITTSBURGH, PA
WEB DESIGNER

I work alongside digital design team, photo studio project managers and photographers, copywriters and brand managers to create email, webset and social media content from initial concepts through final production.

AUGUST 2013 - NOVEMBER 2015
WHIRL PUBLISHING / PITTSBURGH, PA
ASSISTANT ARt DIRECTOR
style team

I was involved with everything art-related. I conceptualized visual content, styled a wide variety of clothing and food to accommodate editorial stories, directed photo shoots both in studio and at off site locations, and designed editorial layouts for monthly WHIRL Magazine, bimonthly Edible Allegheny Magazine and biannual WHIRL Wedding Guide.

MARCH 2013- june 2013 / MAGAZINE CLASS
THE ART INSTITUTE OF PITTSBURGH
ART DIRECTOR

I was voted Art Director of The Art Institute of Pittsburgh’s first student publication, PGH MAN. I created a template for my classmates to follow and guided them throughout the three month course. I approved, corrected and uploaded all layouts and photography submitted.

JANUARY 2013 - MARCH 2013
WHIRL PUBLISHING / PITTSBURGH, PA
art intern

I assisted the art team with various projects such as redesigning previous layouts, creating client advertisements and helped style photo shoots.


OTHER WORK EXPERIENCE

AUGUST 2012 - OCTOBER 2013
URBAN OUTFITTERS / PITTSBURGH, PA
REGISTER AIDE

I enjoyed greeting and guiding customers throughout the store, working behind the register, assisting customers in the fitting rooms, styling mannequins, displaying new merchandise, and participating in Fashion Fridays, where employees styled their own outfits to represent UO’s Pittsburgh Location with the hashtag #uopgh on social media.